I shape what needs to exist then design the system that makes it work
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Product Definition
Beyond screens — I align user insights, domain knowledge, and business reality to define what the product needs to be.
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Systems Thinking
Beyond features — I design end-to-end workflows and reusable patterns that scale across the life cycle of how users interact with the system.
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Phased Execution
Beyond vision — I sequence delivery in phases that bring the most value to user and business, with technology evolution in mind.
Selected work
AI Data Review Transformation
Designed an AI-driven data review that transformed a 7-hour manual process into a 30-minute exception-based audit, reducing vendor dependency and build user trust through explainable AI.
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Automate Cross-functional Operations
Unblocked a critical business bottleneck by re-engineering how cross-functional teams, tools, and data hand-offs were orchestrated — collapsing fragmented, multi-team processes into one automated workflow.
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Maintain Design System at Scale
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Restaurant POS & Ordering
View Case StudyWhere I've been professionally
Download resumeMore about me
I’m most at home in problems that don’t make sense yet, where the shape of the product has to be figured out, not just designed.
My background in journalism taught me how to break down complexity, ask better questions, and connect dots across disciplines. It’s also why I care about bringing people along—aligning teams, not just outputs.
Outside of work, I spend time traveling with my family—navigating new places, cultures, and the occasional logistical puzzle.